BR-111 Imports and Exports, Inc. is a flooring manufacturer known for exotic hardwood styles. In 2005, the company celebrated its 15-year anniversary by relocating to a new corporate headquarters with more than 75,000 square feet of space in Medley, Florida. Looking to expand its business further, BR-111 announced in 2010 that it will be selling directly to consumers as well as dealers by opening 7 retail locations. With one outlet already opened, the future stores will be placed in key metropolitan markets and have the company brand.
The product line of BR-111 includes solid and engineered wood, locking and bamboo floors, and walls that are based on a similar idea. Offering a variety of wood types, designs, and sizes, the company concentrates on delivering unique flooring for nearly every application. Complimenting accessories provide options for the floors and walls, such as transitions, adhesives, underlayment, and an assortment of products for cleaning.
Several aspects of the BR-111 website are clearly intended to improve the selection process for consumers by supplying essential information and assistance. Plus, the hardwood floors are priced per square foot and they each have a close-up picture along with the room view. A Frequently Asked Questions section contains a lot of helpful content and the store finder is easy to use.
Videos and pdf files have been added to the Resources part of the site and they cover warranty and installation instructions. For people who are interested in the current discounted merchandise from BR-111, the Sale page will be something to check when floor shopping. Consumers can get specific answers to any product questions via the site's Contact form.